January 11, 2017

Dataton appoints David Aleksandersen as Marketing Manager

Dataton is pleased to announce the appointment of David Aleksandersen as Marketing Manager. Aleksandersen will be responsible for the alignment of marketing activities to further strengthen Dataton's leading position in the visitor experience market.

“I'm thrilled to join such an exciting company as Dataton. It is an innovative company with great products, traditions and ambitions for the future. I am looking forward to contributing to Dataton's vision and global growth,” comments Aleksandersen.

David Aleksandersen has a strong track record in the AV and visualization industry, with experience from roles in sales, marketing and executive management at companies such as projectiondesign, Barco and Smart Simulation. Aleksandersen's most recent position before joining Dataton was as CEO of Smart Simulation, Norway, where he headed the establishment of a state-of-the-art simulation and visualization center. He is also a long-term provider to InfoComm as a trainer and participated in two standardization projects. At Dataton, David will be closely involved in the development of the Dataton Academy, a popular training initiative which the company plans to expand during 2017.

Lars Sandlund, CEO, Dataton, says: “We're delighted to welcome such an energetic and competent co-worker to Dataton. David has a deep understanding of the industry and the experience we need to continue our expansion and growth. He will be a great asset to the team.”

About Dataton

Dataton is the creator of the award-winning WATCHOUT multi-display production and projection-mapping system, WATCHPAX and WATCHMAX media servers. Founded in 1973, Dataton serves core markets in leisure and attractions industries, broadcast and theater, live events and corporate AV. Dataton is based in Sweden with worldwide representation through an established partner network. For more information, please visit www.dataton.com

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Press contact
Jacquie McHale Sjödin
Dataton AB
Telephone: +46 13 102450
Email: [email protected]

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